Description
The task was to develop a fresh and modern brand identity for Yami Yami, a food delivery service operating in across Russia. The challenge was to capture the essence of the brand — high-quality ingredients, fast delivery, and a genuine love for city life — while reflecting its balance of classic cuisine and experimental gastronomic trends.
The project focused on creating a friendly yet sophisticated visual system, including a logo, typography, color palette, and supporting graphic elements, ensuring seamless application across digital platforms and packaging.
Result
The project resulted in a vibrant and approachable brand identity that communicates both quality and innovation. A dynamic logo and unique color palette established a recognizable presence, while typography and graphic details reinforced the brand’s modern and detail-oriented character. Packaging design emphasized functionality and friendliness, ensuring a consistent and memorable customer experience. Together, these elements positioned Yami Yami as a trusted, modern food delivery service that stands out in a highly competitive market.
